Cookie and Privacy Policy

The Cookie and Privacy Policy on this page govern the use of this website ( If you have an account with us for ordering online, please refer to the privacy and cookie policy available to you from your user area or the log in page (where you enter your access credentials) of our website.

Cookie Policy

Last updated: 23rd May 2018

Watch This Space ("us", "we", or "our") uses cookies on the website (the "Service" or this "Website"). We do not use any tracking cookies or beacons to monitor individual usage of this website and we cannot collect any personally identifiable information from a user of this website other than that which you knowingly submit by using a form on this website (such as our contact page form or wholesale account request form). The cookies we use enhance your experience using our website.

By using this website, you are agreeing to our cookie policy. Should you wish to decline our website cookie usage and clear cookies from your browser, we have provided links to information on how to do this in our policy details outlined below and we kindly ask that you refrain from using this website.

Types of Cookies we use

Below is a list of the types of cookies which may be used by our website:

  • Session Cookies: These cookies expire when the website browser is closed. They identify your session (use of this website) by a uniquely generated id so as to distinguish your actions from other users. This unique id does not relate to personal data and is used for security purposes.
  • Permanent cookies: These cookies remain in operation and remain on your computer or device. They can have an expiration of several months. These may remember preferences such as if you have clicked on the "ok" link acknowledging this cookie and privacy policy when you first visited our website.

Where a cookie from our website is storing preferences or session information, this is between your device and our website and such cookies are only readable by our website and your device, and they do not store or transmit personally identifiable information.

Controlling Cookies

You have complete control over cookies stored on your device or how your browser accepts or notifies you about the use of cookies with the majority of modern day browsers (Chrome, Firefox, Safari and Edge are just a few examples), and you have the ability within your browser to clear cookies from your computer or block cookies all-together. Please note that if you do choose to block all cookies, we cannot guarantee the functionality of this website.

You can learn more about cookies via the following third-party websites:

We have presented several links below for information on how to remove cookies from your web-browser.

Links to other websites

Our website may contain links to other websites of interest. Once you have used these links to leave our site, you should note that we do not have any control over that other website. Therefore, we cannot be responsible for the cookie policies whilst visiting such sites as such sites are not governed by this cookie policy statement. You should exercise caution and reference the cookie policy applicable to the website in question.

Questions about our Cookie Policy?

If you have any questions concerning our cookie policy, please get in touch with us by emailing This email address is being protected from spambots. You need JavaScript enabled to view it.

Privacy Policy

Last updated: 21st May 2018

This privacy policy sets out how Watch This Space uses and protects any information that you give Watch This Space, our policies regarding the collection, use and disclosure of personal data when you use our website, and the choices you have associated with that personal data. As a wholesale business, we deal with business and company data (our stockists or businesses wishing to stock our range). We treat this data as personally identifiable information to simplify our administration and handling of such data. Watch This Space is committed to ensuring that your privacy is protected. Should we ask you to provide certain information by which you can be identified when using this website or our services, then you can be assured that it will only be used in accordance with this privacy statement. Watch This Space may change or update this policy by updating this page. You should check this page from time to time to ensure that you are happy with any changes. You can check when our policy was last updated by checking the "Last Updated" date provided at the top of our privacy policy (above this paragraph).

Who We Are

Watch This Space is a wholesale business partnership. The partners are Oliver McGowan-Smyth and Victoria McGowan-Smyth. Our office address is 44 Poplar Road, Kings Heath, Birmingham, B14 7AD, United Kingdom. You can email us directly at This email address is being protected from spambots. You need JavaScript enabled to view it., write to us at the above address, or you can call us 10am-3pm GMT (UK Time) Monday to Saturday on +44 (0)121 444 4449.


Definitions of terms used in our privacy policy:

  • Personal Data: Personal Data means data about a living individual who can be identified by such data (or from those and other information either in our possession or likely to come into our possession).
  • Usage Data: Usage Data is data collected automatically either generated by the use of the service, or from the service infrastructure itself (for example, the date and time a website page was visited, the browser type and/or browser version).
  • Cookies: Cookies are small pieces of data stored on the User's device.
  • Data Controller: Data Controller means the person who (either alone or jointly or in common with other persons) determines the purposes for which and the manner in which any personal data is, are or are to be, processed. For the purpose of this Privacy Policy, we, "Watch This Space", are the Data Controller of your data.
  • Data Processor (or Service Providers): Data Processor (or a Service Provider) means any person (other than an employee of the Data Controller) who processes the data on behalf of the Data Controller. We may use the services of various Service Providers in order to process your data more effectively.
  • Data Subject: Data Subject is any living individual who is the subject of Personal Data.
  • User: The User is the individual using our Service. The User corresponds to the Data Subject, who is the subject of the Personal Data.

How we handle Business or Company Data

Business Data or Company Data would be information which does not identify an individual (such as an anonymous general email such as "[email protected]" or a business/shop address purely used for such business activities). Such data might be provided to us by registering for a wholesale account on our website. This information is difficult to classify and often includes personal data. Hence, such business or company information submitted via this website is treated as belonging to the individual submitting the data or the business owner / director of the company, and unless otherwise stated in further paragraphs or sections of this privacy policy it is treated as Personal Data.

What Information We Collect and Use

We collect several different types of information for various purposes to provide and improve our Service to you.

Personal Data

Whilst using our website, we may ask you to provide us with certain personally identifiable information through our website forms that can be used to contact or identify you ("Personal Data").

By using our "Contact Us" Page, we collect the following:

  • First Name
  • Last Name
  • Email Address
  • Your message (which may contain additional personal data you choose to provide us such as a contact number)

By requesting a wholesale account on our website through our wholesale registration form, we collect the following personal information which includes information about your business or company:

  • First Name
  • Middle Name / Initial (Optional)
  • Last Name
  • Email Address
  • Company (and trading name if different)
  • Business Type (Such as Limited Company, Sole trader or Partnership)
  • Your relationship to the company (such as Owner, Director, Buyer)
  • Address, County/State, Province/Region, Postal or Zip code, City, Country
  • Telephone and / or Mobile
  • Your permissions how we can contact you
  • A message area where we may request your business VAT number if your business is in the EC fiscal area for VAT but you are not located within the United Kingdom, or any other information you choose to provide which you feel may be relevant to your account request

The information we request is to assist in us being able to deal with your enquiry, or it is the minimum information we require to set up a business trade account.

Usage Data

We may also collect information how this service is accessed and used ("Usage Data"). This Usage Data may include information about from where, what time and what type of device accessed our website service, but this does not incorporate personal data or business data. This information includes (but is not limited to):

  • IP Address
  • Browser type
  • Browser Version
  • Logs of pages visited (including the time and date and time spent on such pages)
  • Unique device identifiers

This data is collected solely for security and trouble-shooting purposes and is deleted pending on there being no security or trouble-shooting required action on our part.

Cookies (notice)

No cookies used by this website use or give us any personally identifiable information. We also use no types of tracking or remarketing through the use of cookies or traffic beacons on this website. You can review our cookie policy for further information.

Use of Data

Watch This Space uses the collected data for various purposes:

  • To provide and maintain our Service (this website and the services it provides)
  • To notify you about changes to our Service
  • To provide customer support
  • Internal record keeping
  • To detect, prevent and address technical issues
  • To detect and prevent fraud through the use of this website

Retention of Data

Retention of Personal Data

Watch This Space will retain your Personal Data only for as long as is necessary for the purposes set out in this privacy policy. Contact form messages and wholesale registration details submitted via our website are retained on this website for up to 3 months, copies of which are automatically emailed to us (and the user or person submitting the data) at the time of submission and any further required correspondence is handled by email alone.

Contact form messages are deleted from our records (completely) once we are satisfied that we have dealt with your enquiry and there is no legitimate reason for us to retain such information for legal purposes, to enforce our terms and policies or to protect the property and integrity of Watch This Space.

Details provided through our Wholesale registration form for a successful application are transferred to our website ordering system and to our accountancy system, and such information will be retained for us to comply with our legal obligations (for example, if we are required to retain your data to comply with applicable laws or business accounting purposes), resolve disputes, and enforce our legal agreements and polices.

If you place a wholesale account request and we are unable to set up a wholesale account for you (for example, there is a clash with an existing stockist), we will offer you the option for us to retain your information should we be able to supply you in the future.

Retention of Usage Data

Watch This Space retains Usage Data for internal analysis and security purposes. Usage Data is generally retained for a shorter period of time (2-3 months) except where we require the data to strengthen or improve the security of our website, troubleshoot functionality issues or we are obliged to retain the data for legal purposes. If we retain data beyond normal requirements, this data is immediately deleted once it has served its purpose.

Transfer of Data

Your information, including Personal Data, may be transferred to - and maintained on - computers or servers located outside of your country, province or state, or other government jurisdiction where the data protection laws may differ from those from your jurisdiction.

If you are located outside the United Kingdom, and choose to provide information to us, please note that we transfer the data, including Personal Data, to the United Kingdom and process it there.

Your consent to this Privacy Policy followed by your submission of personal data to us represents your agreement to that transfer.

Watch This Space will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this Privacy Policy and no transfer of your Personal Data will take place to an organization or a country unless there are adequate controls in place including the security of your data and other personal information.

All the information we collect is confidential between us Watch This Space and you or your business/company, and our Service Providers where applicable (more information under Service Providers later in our policy). This Information is not passed or sold on to third parties without your knowledge or prior consent unless we are required to do so by law.

Disclosure of Data

Disclosure of Law Enforcement

Under certain circumstances, Watch This Space may be required to disclose your personal data if required to do so by law or in response to valid requests by public authorities (for example, a court or government agency).

Legal Requirements

Watch This Space may disclose your personal data in good faith that such action is necessary to:

  • To comply with a legal obligation
  • To protect and defend the rights or property of Watch This Space
  • To prevent or investigate possible wrongdoing in connection with the services and products of Watch This Space
  • To protect the personal safety of users of the service, products or the public.
  • To protect against legal liability

Security of Data

We are committed to ensuring that your information is secure. In order to prevent unauthorised access or disclosure, we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect. No payment information is stored on this website or in our offices. We encrypt our website with SSL (https) which is an extra assurance that your communications and interactions with our website are private and secure. We ask that you maintain your own good security practices which include but are not limited to:

  • Maintain good security on your device (such as anti-malware or anti-virus)
  • Maintain good security on your e-mail (if an un-authorized person gains access to your e-mail in the modern world, this not only endangers your security for the contents of your e-mail but may also allow the un-authorized person to gain access to many if not all of your accounts held on websites across the web).

Please remember that no method of transmission over the internet or electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your Personal and Business Data, we cannot guarantee its absolute security.

Providing us with Accurate Data

It is your responsibility to provide us with the correct information for us to provide the service. We cannot accept responsibility if you provide us with inaccurate information which results in incorrect delivery or service problems. If you provide us inaccurate information through our contact or registration forms, please get in touch by emailing This email address is being protected from spambots. You need JavaScript enabled to view it. or calling our offices on 0121 444 4449 between 10am and 3pm Monday to Saturday. Please note that if you provide an incorrect email address, this may result in your correspondence containing your personal information being sent to a valid but incorrect email address.

We strive to verify all business information submitted via the wholesale registration form but we cannot be responsible for inaccurate data provided via this website.

Your Rights

Watch This Space aims to take reasonable steps to allow you to correct, amend, delete or limit the use of your Personal Data or your Business data.

In certain circumstances, you have the right:

  • To receive a copy of the Personal Data we hold about you
  • To rectify any Personal Data held about you that is inaccurate
  • To request deletion of Personal Data held about you
  • You have the right to data portability for the information you provide to Watch This Space. You can request to obtain a copy of your Personal Data in a commonly used electronic format so that you can manage and move it.
If you don't have an account with us

We automatically delete contact form messages from this website but may retain a copy of the data on our email until there is no legitimate reason to keep such data as outlined in this policy. If you have an ongoing enquiry and wish to request a copy of the personal data we have with your enquiry, please email This email address is being protected from spambots. You need JavaScript enabled to view it. using the same email address you used when submitting your enquiry.

Please note that in certain situations we may need to verify your identity before responding to such requests by confirming selected information with you by telephone. When emailing us to request information, please provide a contact number we can contact you on.

If you have an account with us or have purchased from us in the past

If you have an existing account on our website, you can update the information we hold about you in your account area. If you would like us to do this for you, please contact us by emailing This email address is being protected from spambots. You need JavaScript enabled to view it. using an email address we have on record, or contact our offices on +44(0)121 444 4449.

Please note that in certain situations we may need to verify your identity before responding to such requests by confirming selected information with you by telephone. When emailing us to request information, please provide a contact number we can contact you on.

Note concerning existing wholesale customers or customers who have purchased from us in the past: If you request us to delete your personal and business account information, but you have purchased from us in the past, we will retain your receipt/invoice transactional history and the information contained on such documentation which we are required to do so for accounting and legal purposes. This includes your name, business name and address. This data will never be used for any other purpose than the legal and accounting requirements we must comply with.

Service Providers

We may employ third party companies and individuals to facilitate our Service ("Service Providers"), to provide the Service on our behalf, to perform Service-related services or to assist us in analysing how our Service is used.

These third parties have access to the Data we hold about you or/and your business only to perform these tasks, and we provide them no further information than that which is required for the service they perform. These third parties are obligated to not disclose or use the data for any other purpose.

Presently, we use the following third party services:


We use the reCAPTCHA service provided by Google Inc. (Google) to protect your submissions via internet submission forms on this site. This plugin checks if you are a person in order to prevent certain website functions from being abused (or used) by spam bots. This plugin query includes the sending of the IP address and possibly other data required by Google for the Google reCAPTCHA service. For this purpose your input will be communicated to and used by Google. However, your IP address is previously truncated by Google within member states of the European Union or in other states which are party to the agreement on the European Economic Area and is, as such, anonymized. Only in exceptional cases is a full IP address transmitted to a Google server in the United States and truncated there. On behalf of the operator of this website (Watch This Space), Google will use this information to evaluate your use of this service. The IP address provided by reCaptcha from your browser is not merged with any other data from Google or Watch This Space.

This data collection is subject to the data protection regulations of Google (Google Inc.). For more information about Google's privacy policy, please visit:

By using the reCAPTCHA service, you consent to the processing of data about you by Google in the manner and for the purposes set out above.

Children's Privacy

This Website and the Services are not directed to children under the age of 16. We do not knowingly collect information, including Personal Data, from children or other individuals who are not legally able to use our Sites and Services. If we obtain actual knowledge that we have collected Personal Data from a child under the age of 16, we will promptly delete it, unless we are legally obligated to retain such data. Contact us if you believe that we have mistakenly or unintentionally collected information from a child under the age of 16.

Links to other websites

Our website may contain links to other websites of interest. However, once you have used these links to leave our site, you should note that we do not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy whilst visiting such sites as such sites are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the website in question.

Changes to this Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the updated new policy on this page. You will find the date our Privacy Policy was last updated at the top of our Privacy Policy.

You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.

Questions about our Privacy Policy?

If you have any questions concerning our Privacy Policy, please contact us by emailing This email address is being protected from spambots. You need JavaScript enabled to view it..